{"id":71705,"date":"2019-11-10T00:02:02","date_gmt":"2019-11-10T05:02:02","guid":{"rendered":"http:\/\/www.hedgeco.net\/news\/?p=71705"},"modified":"2019-11-11T23:51:39","modified_gmt":"2019-11-12T04:51:39","slug":"nielsen-to-split-into-two-companies-gets-backing-from-investor-elliott","status":"publish","type":"post","link":"https:\/\/www.hedgeco.net\/news\/11\/2019\/nielsen-to-split-into-two-companies-gets-backing-from-investor-elliott.html","title":{"rendered":"Nielsen to Split into Two Companies, Gets Backing from Investor Elliott"},"content":{"rendered":"<p>\n(Reuters) Market research firm Nielsen Holdings Plc (NLSN.N) said on Thursday it would split into two publicly traded companies in a bid to boost shareholder value, a year after activist investor Elliott Management urged a sale of the company. Nielsen, best known for its television ratings that are used to determine advertising rates for TV commercials, started exploring options from September last year, a month after Elliott disclosed a 5.1% stake in the company.<\/p>\n<p><a href=\"https:\/\/www.reuters.com\/article\/us-nielsen-holdings-divestiture\/nielsen-to-split-into-two-companies-gets-backing-from-investor-elliott-idUSKBN1XH1S6\">To read this article:<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>(Reuters) Market research firm Nielsen Holdings Plc (NLSN.N) said on Thursday it would split into two publicly traded companies in a bid to boost shareholder value, a year after activist investor Elliott Management urged a sale of the company. Nielsen, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-71705","post","type-post","status-publish","format-standard","hentry","category-syndicated"],"_links":{"self":[{"href":"https:\/\/www.hedgeco.net\/news\/wp-json\/wp\/v2\/posts\/71705","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hedgeco.net\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hedgeco.net\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hedgeco.net\/news\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hedgeco.net\/news\/wp-json\/wp\/v2\/comments?post=71705"}],"version-history":[{"count":1,"href":"https:\/\/www.hedgeco.net\/news\/wp-json\/wp\/v2\/posts\/71705\/revisions"}],"predecessor-version":[{"id":71706,"href":"https:\/\/www.hedgeco.net\/news\/wp-json\/wp\/v2\/posts\/71705\/revisions\/71706"}],"wp:attachment":[{"href":"https:\/\/www.hedgeco.net\/news\/wp-json\/wp\/v2\/media?parent=71705"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hedgeco.net\/news\/wp-json\/wp\/v2\/categories?post=71705"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hedgeco.net\/news\/wp-json\/wp\/v2\/tags?post=71705"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}