Hedge Fund Blogs From HedgeCo.Net


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DITMo: “What Is Missing From The Presidential Economic Debate?”

29Sep16 DITMo: “What Is Missing From The Presidential Economic Debate?” The candidates have released their economic plans and the expected results of their fiscal policies are the subject of great debate and analysis. The choice of which plan will produce growth finds its distinction in tax policy. One model is presented as pay-as-you-go redistribution; the other, a supply-side solution to […]

Want A Great Brand? Tell A Great Story!

  At Meyler Capital we are always thrilled when a brand story we create with one of our clients makes a notable change in the way a company perceives itself, and in turn, is perceived by others. There’s so much branding BS that goes on in the world, the idea of a simple brand story that can be shared and […]

The Single-Malt Hedge Fund

COMBINING A GREAT STRATEGY WITH A STRONG BRAND There’s a high concentration of Scotch distilleries in Scotland: over 100 fully-licensed operations on an island with a population of < 5.5M people. To put it in perspective, there are more Scotch whisky distilleries than there are McDonald’s outlets in Scotland. On top of that, there are plenty more start-up distilleries entering […]

Investment Management Tip: Communication is Vital for Business Continuity

Investment managers need to learn a lot about business continuity planning. The SEC not only highlights the importance of being able to access critical systems and applications during a disruption, but also the priority of effective communication. In business continuity planning it is important to communicate with your employees before, during and after an incident. By doing so, you set […]

Five Simple Hacks to Make Your Hedge Fund Pitch Book More Impactful

We produce a fair amount of marketing collateral…and in the process have exposure to a lot of manager material. While one can argue whether or not a “right” or “wrong” approach exists to building a marketing deck, there is a compelling case to be made that there is definitely a “better” and “worse.” In conversations with allocators, the deck’s primary […]

Are You Stuck In A Rut?

Does it work? I don’t know. Can you measure it? Maybe. Maybe not. Doesn’t matter. If you don’t know, why are you still doing it? No idea, someone else before me was doing this so I just keep on doing the same thing. We often hear these answers when auditing clients’ capital raising infrastructure and processes. The answers above are […]

Marketing Motivation

Be something. Don’t walk into a room and use other people’s words. Find your own words. If nothing else, the day will be more interesting. If you do it consistently enough, a brand will emerge. More importantly it will be your own. Not some recycled version of another’s idea. But that means you need to be different. Which is scary. […]

Where Are Your Investor’s Eyes?

Control where they look and you’ll see results Nature has done her usual efficient job of aligning structure with function. In the animal kingdom that means the location of an animal’s eyes is very closely related to how it gets its food (and how it tries to avoid becoming someone else’s food). Monkeys, cats, hawks, dogs, people, and tigers have […]

Here’s Why Leveraging Brand Equity Can Help You Raise Capital

As a fund manager, your performance and your AUM are the most important things to you. Most will say that these are the only components that attract people to invest with you. But… There are thousands of funds in the US alone. Performance and AUM are still your lifeblood, no doubt. But in this competitive industry, it may not be […]

Five Points from SEC’s 2016 Business Continuity Guidance Update

        In June 2016, the SEC delivered a guidance update for registered advisers regarding how funds (and their service providers) plan for potential business disruptions. Following are key takeaways from Eze Castle Integration’s Certified BCP Planners on how hedge funds and private equity firms can meet the SEC’s expectations around business continuity practices. Capture All Essential Components of […]